Transform your vision into
impactful results and success.
Consultancy
If you need guidance to elevate your business, structure your ideas into a actionable plan, or navigate the path from vision to execution, then I am here to help you make it happen!
My passion lies in helping businesses to grow through tailored strategies, onboarding solutions, and process optimization. I specialize in guiding startups and Small Businesses (SMBs) to reach their full potential.
I help you move from Zero to One and beyond.
Expertise Highlights:
Strategic Planning & Execution.
Project Management.
Operational Efficiency Enhancement.
SaaS Onboarding Strategy & Development.
Leadership Development & Team Empowerment.
Service Packages.
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A power-packed launchpad designed to help entrepreneurs launch, structure and scale their business efficiently. Includes the following services:
Business Structuring & Strategy – Helping entrepreneurs define their vision, goals, and strategic direction.
Business Plan Creation - Crafting a comprehensive roadmap/action plan to guide your startup's/business’ growth.
Project Management - Ensuring seamless execution of all launch-related activities.
Process Automation & Efficiency – Implementing tools and strategies to streamline business operations and save time.
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A complete solution designed to optimize SaaS onboarding to drive engagement, reduce churn, and scale success. Includes the following services:
Customer Journey Mapping – Designing a structured onboarding flow to improve user adoption and engagement, whilst implementing strategies to reduce churn.
Performance Metrics Implementation & Reporting - Setting up KPIs to monitor and improve onboarding long-term success rates.
Automated Onboarding & Training – Implementing self-service guides, tutorials, and automation to streamline the onboarding experience.
Team Building & Training - Establishing and training your SaaS onboarding team for optimal performance.
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A strategic solution to optimize workflows, automate processes, and drive smarter, data-backed decisions. Includes the following services:
Operational Process Analysis - Evaluating, refining and/or re-designing workflows to maximize efficiency.
Process Automation & Efficiency – Implementing tools and strategies to streamline business operations and save time.
Data-Driven Decision-Making – Develop metrics and reporting tools for better business insights and result improvement.
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A fully tailored consultancy solution designed to address your business’s unique challenges and drive custom results.
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A one-time consultancy session providing expert guidance on specific business needs, based on client-provided background information.

Portfolio.
Deel
Deel is the fastest growing SaaS start up in history, valued at $12 billion. Deel is the all-in-one payroll and HR platform for global teams.
Responsible for creating, leading and managing the Global Client Onboarding team at Deel.
Drove ARR from $15M - $340M.
AI Finance Group
Fast growing FinTech start-up project based in Mallorca. New AI-driven credit solution for micro-loans using advanced proprietary algorithms, machine learning capabilities, and an automated platform to deliver superior borrowing solutions.
Responsible for the design, implementation and improvement of business processes and growth strategies.
Designed and implemented E2E customer journey and success metrics, as well as supervised daily operations of the business.
Design Hotels, Marriott
A unique portfolio which today includes 300+ privately owned and operated hotels that reflect the vision of independent hoteliers—or “Originals”—with a passion for culturally-rooted hospitality and cutting-edge design and architecture.
Supported the VP of Commercial Ops with international event planning, integration with Marriott and departmental project supervision.
Private Business *
With over 30 years in the market, this family-owned business has built a strong reputation as a leader in the food industry. Specializing in the import and distribution of all essential products for the production of meat and poulrty, they have become a well-established company across Venezuela.
Hired to review and improve current business strategy, to project growth. Focused heavily on process optimization and efficiency, KPI development and implementation, as well as hands-on project management for any business initiatives.
*Name of the businesses have been kept private due to privacy policies.
Hotel Arena
Boutique 4-star hotel located in the heart of Amsterdam.
Focused on the project management of the hotel’s renovation, re-branding and re-positioning, whilst supervising the hotel operations and supporting the General Manager.
Hospitality & Ops
Further extensive experience in hospitality operations and management in companies such as Marriott, Waldorf Astoria (Hilton), Hotelschool The Hague, and high-end luxury boutique hotels.
Focused on the following:
Operations Management
Departmental Planning
Team Management
Training & Development